With changes in the oil and gas industry, driven by falling oil prices, you've got to be prepared for the career impact. Are lower gas prices an economic stimulus package - or a warning, for [...]
If you know how to ask for a raise, it can make a real impact on your career. But, if your approach isn't clear, you won't get the outcome you want. Find out how to find the results you need, [...]
Here are 12 sales strategies designed to help you change the conversation. These techniques are the foundation of solutions selling, designed to take your message to the C-Suite. Grow your [...]
In business, your greatest competition is "don't know". Ignorance is the greatest competition you will ever face. The strategy you need to create victory, right now, for you and your team.
One of the most effective tools for relaying your message is video. However, all video is not created equally. How can you be sure that you are using video in the best way for your brand? Find [...]
It's been said that this is the "entrepreneur's economy". Introducing a book that can help you to start a new business, and succeed as an entrepreneur, from author Chris Vanderzyden.
A key extension of your brand is your supply chain. Find out how Cargill Corporation manages its brand, around the world, with advice from Vice President Mike Fernandez. An interview from Chris [...]
Where does "branding" come from, and what does branding really mean today? From Chris Westfall, author of "BulletProof Branding", a look at the origins and the complexities of understanding branding.
The Huffington Post is one of the most iconic media outlets in the world. Chicago native Tim McDonald is the Community Manager - responsible for cultivating the conversation around the brand. [...]
Cisco CEO John Chambers made listening a top priority at Cisco. Here's why listening matters, to his organization and yours, with an excerpt from "BulletProof Branding".