What is the “Moment Before” someone finds your website, learns about your product, or decides to purchase your service? Understand that moment, and you find strategic direction for [...]
Need more money? If you want to improve your personal economy, improve your personal communication. After all, if you don’t have a persuasive story, how will anything – and I mean [...]
Let me ask you a question: Are you a wantrepreneur? A wantrepreneur is someone who longs to be his or her own boss. Does that describe you? Here are some of the key characteristics of a [...]
“NO”: How much Power does this word contain? Sometimes, even our best pitches don’t get the response we want. “NO” is a great teacher. As Michael Neill says in his book Supercoach, making it OK [...]
“Tell me more…” Those three little words are crucial to your social media strategy, and your brand’s promise. Think about your social media platform: Facebook twitter [...]
When the CEO is broken, it’s tough to make progress. But, any positive change starts with a conversation. Here’s a story about how to handle difficult dialogue. Hard conversations can [...]
What exactly is the psychology of the CEO? Executives are a different breed. Do you know how to speak their language? Years ago, as I began my MBA program, I remember everyone introducing [...]
If you want your elevator speech to be memorable, perhaps you should consider a little showmanship. But, be careful: go too far, and you’ll stop the show. Here’s how to put the right [...]
Having a successful blog depends on your audience. Do you know who your audience really is? As a marketing and branding guy, this blog represents my opportunity to deliver my message and [...]
Here’s my list of the best business books – books that can make a difference, for your career, your company or your causes. These are the story tellers who have made a difference for [...]