Nothing is more important than authenticity for business leaders.
[box][/box]“Nearly all men can stand adversity, but if you want to test a man’s character, give him power.” – Abraham Lincoln
You have to be transparent – you have to be real – in times of crisis and challenge. Contrary to what Congress believes, reaching compromise is a sign of strength, not weakness. True leaders find collaborative solutions – solutions that are still sadly missing from our political process here in the US. But, I digress…
Your character serves as a guide to the organization. But how can you know that your message is really authentic? Where do you stand, when it’s time to “get real” with an issue – an employee – a competitive threat?
Leadership Strategies: Get Real
For more information on how you can create a solid message, in times of crisis, join the conversation in Bullet Proof Branding. For more information on how to strengthen your impact as a leader, click here.