Delivering a presentation? Whether Powerpoint or elevator pitch – you owe it to yourself to avoid these common presentation mistakes. Make sure your presentation isn’t a [...]
Ask 100 people what inspires them, and you will get 100 different answers. What Inspires You? 100 People Surveyed Responses: Things in nature (“the mountains” “going to the beach”): 19 Answers [...]
As an executive, leading through change can be a difficult process. In my consulting business, I’ve had some interesting observations working with clients who have hired me to work through [...]
Why is Mercedes Benz one of the best-loved brands in the world? The Mercedes logo stands for quality and luxury. What sort of message does your personal brand deliver? Chris Westfall at Mercedes [...]
So, referrals are the new advertising, if you read (and believe) this post on permission marketing. So, how do you get referrals? What’s the secret of getting customers to come forward with [...]
The Secret of Success? It’s All About Permission I’m not talking about permission marketing in the traditional, Seth Godin sense of the term. I’m talking about giving yourself [...]
For companies and individuals, advertising can be summarized in one word: referrals. The wave of social media and instant connectivity means that customers are talking first, last and center to [...]